Julie Frahm is an Entrepreneur in Residence with Red Cell’s Healthcare Practice, where she is focused on advancing innovation at the intersection of technology, data, and the patient experience.
A visionary digital product leader with more than two decades of experience, Julie has built her career driving transformation across healthcare and consumer technology. As Vice President of Digital Strategies at Sharp HealthCare, San Diego’s largest health system with over $6 billion in annual revenue, she led the organization’s digital vision and execution—overseeing product management, design, engineering, AI, and data analytics. During her tenure, she launched a next-generation patient mobile app and a proprietary AI platform that reimagined workforce efficiency and engagement across the health system.
Before joining Sharp, Julie co-founded US OpenAir, bringing an internationally acclaimed outdoor cinema experience to major U.S. cities. Earlier in her career, she held senior digital and product roles at Arnold Worldwide, SmartBargains/Rue La La, Gaiam, and WebMD, where she helped launch and scale consumer digital platforms that shaped early online health and lifestyle engagement.
A graduate of the University of Colorado with a degree in Journalism and Mass Communication, Julie is an active member of the Coalition for Health AI (CHAI), where she contributes to national initiatives defining ethical, transparent, and equitable standards for AI in health care. Recognized for her ability to unite clinicians, technologists, and executives around a shared digital vision, she is dedicated to creating equitable, intuitive, and connected healthcare experiences that improve lives at scale.
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